About Us
Growth is Hard, But We Make It Easier.
Our Mission
We're on a mission to help 100,000 CEOs build great companies that grow fast, have a massive impact on their customers, employees, shareholders, and communities, and are a force for good.
Along the way, we aim to empower companies and people to achieve more than they ever thought possible!
Our Core Values
1. Execute consistently
2. Care fervently
3. Innovate relentlessly
4. Grow systematically
5. To deliver greatness every day and in every way
Our Origin Story
Here is how I discovered the Growth2x.AI methodology.
Hi, I am Sam Salter. I am the CEO of GrowersCloud.AI, a management consultant, an executive coach, a Salesforce CRM and AI solution architect, and the creator of the Growth2x.ai system..
Let me share how I discovered the Growth2x.AI methodology. Once you understand its foundation, I'm confident that you'll remain committed to it, and, like me, you'll come to believe that it's the most effective system for scaling a company in our tech-centric world that revolves around people, processes, AI, and other technologies.
With over 40 years in software and business management, my entrepreneurial journey began at 18 in Newark's inner city, where I started a mortgage company with just $500 and quickly grew it into a multimillion-dollar business.
1983 was unforgettable, marking over 40 years since President Ronald Reagan and the US Small Business Administration honored me with the first 'Young Entrepreneur of the Year' award—a recognition highlighted by People Magazine and The New York Times.
As a seasoned digital transformation solution architect within the Salesforce ecosystem, I've developed systems for giants like Boeing, SunPower, Kaiser Permanente, and Cision.
While I've designed systems that generate substantial revenue for these billion-dollar companies, I'm not a billionaire like Bill Gates or Jeff Bezos, who might be considered the ideal mentors for scaling businesses to a billion dollars or more.
However, my extensive research and hands-on experience with the business strategies, processes, and technologies that facilitate the growth of billion-dollar enterprises make me an excellent second option for anyone looking to grow their business faster.
Let me share how I discovered the Growth2x.AI methodology. Once you understand its foundation, I'm confident that you'll remain committed to it, and, like me, you'll come to believe that it's the most effective system for scaling a company in our tech-centric world that revolves around people, processes, AI, and other technologies.
With over 40 years in software and business management, my entrepreneurial journey began at 18 in Newark's inner city, where I started a mortgage company with just $500 and quickly grew it into a multimillion-dollar business.
1983 was unforgettable, marking over 40 years since President Ronald Reagan and the US Small Business Administration honored me with the first 'Young Entrepreneur of the Year' award—a recognition highlighted by People Magazine and The New York Times.
As a seasoned digital transformation solution architect within the Salesforce ecosystem, I've developed systems for giants like Boeing, SunPower, Kaiser Permanente, and Cision.
While I've designed systems that generate substantial revenue for these billion-dollar companies, I'm not a billionaire like Bill Gates or Jeff Bezos, who might be considered the ideal mentors for scaling businesses to a billion dollars or more.
However, my extensive research and hands-on experience with the business strategies, processes, and technologies that facilitate the growth of billion-dollar enterprises make me an excellent second option for anyone looking to grow their business faster.
From winning with proven systems to losing everything without them.
NLP is nothing new to me. ChatGPT is the big name in NLP these days, and mastering its "prompt engineering" is all the rage. While Siri and Alexa have been using NLP for a bit now, my journey with it goes way back. In 1986, Ralph and Bill Cruz created the tool Easy Language, which I was coding with. It lets traders craft trading programs using our own jargon. Think of it as an old-school version of today's prompt engineering.
AI is also nothing new to me as a Salesforce solution architect. I've been working with their Einstein predictive AI since its initial release in 2016.
But enough about my business and technology exploits.
Let's go right to the meat of my growth-hacking journey, shall we?
Growing up poor in Newark, New Jersey, I always knew I wanted more from life. At 16, I received a copy of Tom Hopkins' "How to Master the Art of Selling Anything" as payment for a job instead of my commission. I was pissed. Though I was initially skeptical, reading it changed my life.
Using its strategies, I built one of America's fastest-growing mortgage companies before my 18th birthday.
This was my first big win in modeling a successful system. The Growth2x.AI System is based on modeling what works.
I've always looked for the next strategic advantage because I enjoy the thrill of personal and financial growth.
I became a venture capitalist, and during the late '90s dot-com frenzy, I believed the hype and deviated from my core growth principles. The 2000 crash profoundly impacted me—financially, emotionally, and personally. In the aftermath, I faced everything from financial ruin to personal losses, including the loss of my children through divorce, marking one of the darkest periods of my life. I experienced severe depression for two years.
Once I got my head together again, I wanted to start reinvesting in the market. I made the decision not to fall for the latest investing fad again and would only invest in growth companies built on time-tested growth strategies and principles.
AI is also nothing new to me as a Salesforce solution architect. I've been working with their Einstein predictive AI since its initial release in 2016.
But enough about my business and technology exploits.
Let's go right to the meat of my growth-hacking journey, shall we?
Growing up poor in Newark, New Jersey, I always knew I wanted more from life. At 16, I received a copy of Tom Hopkins' "How to Master the Art of Selling Anything" as payment for a job instead of my commission. I was pissed. Though I was initially skeptical, reading it changed my life.
Using its strategies, I built one of America's fastest-growing mortgage companies before my 18th birthday.
This was my first big win in modeling a successful system. The Growth2x.AI System is based on modeling what works.
I've always looked for the next strategic advantage because I enjoy the thrill of personal and financial growth.
I became a venture capitalist, and during the late '90s dot-com frenzy, I believed the hype and deviated from my core growth principles. The 2000 crash profoundly impacted me—financially, emotionally, and personally. In the aftermath, I faced everything from financial ruin to personal losses, including the loss of my children through divorce, marking one of the darkest periods of my life. I experienced severe depression for two years.
Once I got my head together again, I wanted to start reinvesting in the market. I made the decision not to fall for the latest investing fad again and would only invest in growth companies built on time-tested growth strategies and principles.
Birthing of the foundational blueprint of the Growth2x.AI System.
In my journey to sharpen my investment skills, I immersed myself in William O'Neil's "How to Make Money in Stocks." O'Neil, the brains behind Investor's Business Daily, introduced CANSLIM in the 1950s.
This system, representing seven traits top-performing stocks typically exhibit before their major price hikes, had one clear criterion that caught my attention.
A company should display at least a 25% earnings jump compared to the same quarter the previous year.
Parallel to this, Robert S. Kaplan and David P. Norton's balanced scorecard methodology caught my attention.
It is a system for managing business performance. With the help of this methodology, a CEO and their executive team can manage a business from all four perspectives:
• Financial,
• From the customer's eyes,
• Through business processes, and
• Organizational capacity, also known as learning and growth or people and technology, is a crucial consideration.
In essence, it's a guide to answer:
• How do we meet our financial goals while satisfying and attracting customers?
• What processes must we establish for this?
• What kind of technology and staffing do we require?
• And how do we equip our team for success?
Are you still on board?
Merging CANSLIM and the balanced scorecard, I birthed the foundational blueprint of the Growth2x.AI System.
This system, representing seven traits top-performing stocks typically exhibit before their major price hikes, had one clear criterion that caught my attention.
A company should display at least a 25% earnings jump compared to the same quarter the previous year.
Parallel to this, Robert S. Kaplan and David P. Norton's balanced scorecard methodology caught my attention.
It is a system for managing business performance. With the help of this methodology, a CEO and their executive team can manage a business from all four perspectives:
• Financial,
• From the customer's eyes,
• Through business processes, and
• Organizational capacity, also known as learning and growth or people and technology, is a crucial consideration.
In essence, it's a guide to answer:
• How do we meet our financial goals while satisfying and attracting customers?
• What processes must we establish for this?
• What kind of technology and staffing do we require?
• And how do we equip our team for success?
Are you still on board?
Merging CANSLIM and the balanced scorecard, I birthed the foundational blueprint of the Growth2x.AI System.
I made it my mission to discover precisely how hyper-growth companies accelerate growth, as I wanted to minimize my risk and never lose a fortune again.
But a gap remained. While CANSLIM spotlighted high-growth companies and the balanced scorecard gave an overarching view of their management strategies, the detailed "how" was missing.
I made it my mission to discover precisely how hyper-growth companies accelerate growth, as I wanted to minimize my risk and never lose a fortune again.
This led to identifying 14 Growth Levers, the only strategic objectives or OKRs that every hyper-growth company, such as Google, Amazon, and Salesforce, uses to accelerate growth.
I built my first custom Growth2x.AI system using publicly available information on each company I wished to invest in. My hypothesis was true, and I used what I now refer to as the Growth2x.AI System as my stock investment strategy.
Craving more than the solitary life of trading stocks, I fully immersed myself in Salesforce consulting by 2007, quickly becoming a sought-after solution architect as the platform surged.
But guess what? To my dismay, I often found that millions were being spent on technology projects and growth initiatives that failed to produce results and were not aligned with corporate strategy—growth initiatives that were not based on sound growth strategies and principles.
Sounds familiar?
I told myself, "I've been through this before," so I reframed the Growth2x.ai System as a tool for not only investing in companies but also accelerating their growth.
I made it my mission to discover precisely how hyper-growth companies accelerate growth, as I wanted to minimize my risk and never lose a fortune again.
This led to identifying 14 Growth Levers, the only strategic objectives or OKRs that every hyper-growth company, such as Google, Amazon, and Salesforce, uses to accelerate growth.
I built my first custom Growth2x.AI system using publicly available information on each company I wished to invest in. My hypothesis was true, and I used what I now refer to as the Growth2x.AI System as my stock investment strategy.
Craving more than the solitary life of trading stocks, I fully immersed myself in Salesforce consulting by 2007, quickly becoming a sought-after solution architect as the platform surged.
But guess what? To my dismay, I often found that millions were being spent on technology projects and growth initiatives that failed to produce results and were not aligned with corporate strategy—growth initiatives that were not based on sound growth strategies and principles.
Sounds familiar?
I told myself, "I've been through this before," so I reframed the Growth2x.ai System as a tool for not only investing in companies but also accelerating their growth.
Discovery: Introduction to the Growth2x.AI model
How does the Growth2x.ai system help middle-market companies and small businesses with $3 million to $1 billion in revenue accelerate growth?
The Growth2x.ai system, which draws inspiration from the early growth strategies of some of the fastest-growing businesses in history like Google, Amazon, and Salesforce equip CEOs and their teams to create and execute a strategic growth plan along with an AI-first digital transformation roadmap.
While outcomes can't be guaranteed, the Growth2x.ai system is designed to accelerate growth and boost valuation.
The strategic growth plans and AI first digital transformation road maps that CEOs and their executive teams create using the Growth2x.ai system aim for at least a 100% revenue increase within five years or less without taking on huge risks.
The system aligns every business move with your company's vision, enhances communication, and provides tools for constant performance evaluation against strategic objectives.
Some of the 100 fastest-growing companies in history that I based my research on to develop the Growth2x.ai system had the following three things in common:
1. A Superior Growth Strategy
2. Superior systems and processes
3. Superior execution
The Growth2x.ai system, which draws inspiration from the early growth strategies of some of the fastest-growing businesses in history like Google, Amazon, and Salesforce equip CEOs and their teams to create and execute a strategic growth plan along with an AI-first digital transformation roadmap.
While outcomes can't be guaranteed, the Growth2x.ai system is designed to accelerate growth and boost valuation.
The strategic growth plans and AI first digital transformation road maps that CEOs and their executive teams create using the Growth2x.ai system aim for at least a 100% revenue increase within five years or less without taking on huge risks.
The system aligns every business move with your company's vision, enhances communication, and provides tools for constant performance evaluation against strategic objectives.
Some of the 100 fastest-growing companies in history that I based my research on to develop the Growth2x.ai system had the following three things in common:
1. A Superior Growth Strategy
2. Superior systems and processes
3. Superior execution
The 14 Growth Levers are the only strategic objectives, or OKRs, that every hyper-growth company, such as Google, Amazon, and Salesforce, uses to accelerate growth.
A crucial aspect of developing a superior growth strategy is the establishment of superior strategic objectives or OKRs.
Being average will not do.
We refer to superior strategic objectives and OKRs as growth levers.
The Growth2x.ai System includes 14 Growth Levers and 60 Growth Accelerators, each with a one-page playbook outlining the necessary AI, systems, tactics, processes, people, and technology to execute the growth levers.
These growth levers and growth accelerators are based on the growth strategies of some of the world's most successful firms in history, including Google, Amazon, and Salesforce.
The growth levers are the sole strategic objectives, or OKRS, that should be prioritized, and the growth accelerators, which are your systems and processes that include AI, people, and technology, outline how your company will attain these strategic goals.
There is a lot more to the system, but these are the main foundational principles.
Are you starting to see how the Growth2x AI system is like a monopoly game for business?
A paint-by-the-numbers system you can provide to your executive leadership team to manage and scale the business.
Being average will not do.
We refer to superior strategic objectives and OKRs as growth levers.
The Growth2x.ai System includes 14 Growth Levers and 60 Growth Accelerators, each with a one-page playbook outlining the necessary AI, systems, tactics, processes, people, and technology to execute the growth levers.
These growth levers and growth accelerators are based on the growth strategies of some of the world's most successful firms in history, including Google, Amazon, and Salesforce.
The growth levers are the sole strategic objectives, or OKRS, that should be prioritized, and the growth accelerators, which are your systems and processes that include AI, people, and technology, outline how your company will attain these strategic goals.
There is a lot more to the system, but these are the main foundational principles.
Are you starting to see how the Growth2x AI system is like a monopoly game for business?
A paint-by-the-numbers system you can provide to your executive leadership team to manage and scale the business.
Ready to accelerate your company's growth and explore what GrowersCloud.ai can do for you?
Request an invitation to the Growth and AI intensive for CEOs.
If you are approved, you can attend the first session for free called the Growth and AI Executive Briefing and AI Disruption Conversion.
During this free session together, we will attempt to find a million dollars in hidden profits or lost revenue in your business in 90 minutes or less.
Don’t let this moment pass. The future doesn’t wait, and neither should you. Click the here now.
